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autofox

For automotive manufacturers & OEMs

Your Brand. Your Standards. Every Dealer.

From photography guidelines to consistent vehicle listings. autofox helps automotive manufacturers define, implement and scale their visual brand standards across authorized dealer networks, markets and digital sales channels.

One centrally defined visual standard. Thousands of vehicles. Consistent brand representation.

Illustration: different vehicles from different dealerships, presented to one visual standard.
Dealer ADealer BDealer C
Illustration: different vehicles from different dealerships, presented to one visual standard.

The opportunity

Your Brand Guidelines Deserve More Than a PDF.

Automotive manufacturers invest significantly in brand identity, visual communication and consistent customer experiences.

Yet vehicle photography across dealer networks is often managed independently by individual locations. Different techniques, backgrounds, formats, perspectives and branding decisions produce inconsistent online presentations.

autofox helps close the gap between centrally defined standards and daily dealer operations.

Vehicle photographed on a dealership lot with other cars and buildings in the background
Dealer photo
The same vehicle presented in a clean, consistent studio showroom
Standardized output

Without central standardization

  • Different photography styles across dealerships
  • Inconsistent image angles and sequences
  • Varying backgrounds and showroom environments
  • Manual interpretation of OEM guidelines
  • Repeated coordination with individual dealers
  • Limited control over subsequent changes

With autofox

  • Centrally configured OEM-specific presets
  • Consistent image perspectives and sequencing
  • Brand-aligned image processing and environments
  • Repeatable workflows for participating dealers
  • Central updates to approved configurations
  • Scalable deployment across locations and markets
“Consistency should not depend on which dealership photographs the vehicle.”

OEM-specific presets

One OEM Standard. Applied Across Your Dealer Network.

autofox translates manufacturer-specific image guidelines into configurable presets, helping dealers create consistent, brand-aligned vehicle imagery without individually interpreting complex photography manuals.

Concept demonstrationOEM Preset

Illustrative view of the configuration concept. Not a connected OEM management product.

Photography perspectives

  • OEM-defined exterior photography angles
  • Required interior photography perspectives
  • Standardized image sequences
  • Number of required photographs
  • Consistent vehicle framing and composition
Preview
Front 3/401 / 12Framing: OEM
Dealer A · Same preset, same result

The manufacturer defines the visual requirements. autofox configures the technology. The dealer focuses on photographing and selling vehicles.

Central governance

Central Control. Local Execution.

OEM headquarters define and approve the visual standards. autofox implements them through centrally managed configurations. Participating dealerships work with standardized image workflows while retaining the simplicity of their existing vehicle photography process.

  1. 01

    OEM Headquarters

    Defines brand requirements and approves presets

  2. 02

    autofox Platform

    Configures image processing, branding, showrooms and export specifications

  3. 03

    Authorized Dealer Network

    Captures vehicles using the standardized workflow

  4. 04

    Digital Sales Channels

    Receive consistent, brand-aligned vehicle imagery

Brand Consistency

More uniform visual presentation across participating dealerships.

Centralized Updates

Changes to configured standards are coordinated centrally instead of negotiated dealership by dealership.

Faster Adoption

Standard presets reduce manual configuration and individual interpretation.

Operational Efficiency

Repeatable processes reduce editing, coordination and administrative overhead.

International Scalability

Support for brand requirements across markets, languages and dealer structures.

Where required, regional customization can coexist with a centrally governed core standard.

OEM validation & approval

From Technical Alignment to Official OEM Approval.

We believe automotive manufacturers should be able to assess and validate the technologies their dealer networks use to represent their brands. autofox offers a structured collaboration framework to align image processing and photography configurations with OEM-specific requirements.

  1. 01

    Define OEM Requirements

    The manufacturer shares its photography guidelines, visual identity requirements, technical specifications and acceptance criteria.

    autofox reviews the requirements with the relevant OEM stakeholders.

  2. 02

    Configure OEM Presets

    autofox prepares an OEM-specific configuration covering perspectives, image sequences, visual optimization, branding, showroom environments and export specifications.

  3. 03

    Validate & Approve

    The OEM evaluates sample outputs and agreed test scenarios, potentially including a pilot with selected dealerships. Adjustments follow the manufacturer's feedback.

    Formal approval is subject to the OEM's own validation and authorization process.

  4. 04

    Deploy & Maintain

    Following approval, agreed configurations can be made available to participating dealerships.

    Guideline updates are reflected in centrally maintained presets, with renewed approval where required.

Building the Foundation for OEM-Approved Vehicle Imagery.

Our goal is to establish formal technology alignment with automotive manufacturers, enabling approved image configurations to be used consistently throughout their dealer networks.

Where a manufacturer grants written authorization, autofox can communicate the applicable approval status to participating dealerships.

  1. OEM-Aligned Configuration

    Technical settings developed to reflect documented manufacturer requirements.

  2. OEM-Validated Preset

    A defined configuration reviewed and accepted by the manufacturer for an agreed scope.

  3. OEM-Approved Technology Partner

    An official designation, used only where the manufacturer has explicitly granted the corresponding approval or partnership status.

For OEMs

The manufacturer retains authority over its brand guidelines and validation criteria.

For dealers

Participating dealerships use manufacturer-aligned configurations without creating and interpreting every technical setting themselves.

For autofox

A transparent framework for long-term collaboration between technology provider, manufacturer and retail network.

This is a proposed pathway for collaboration, not an established certification scheme. autofox does not currently claim approval, certification or endorsement by any manufacturer. Technical preset validation is distinct from official supplier certification.

Technology

Standardize the Image. Not the Entire IT Landscape.

autofox is designed to work with existing dealer operations and inventory management environments.

Capture & Upload

  • Guided smartphone photography
  • Web-based image upload
  • Existing inventory and vehicle workflows

autofox Processing

  • StudioPro: AI-supported background replacement and showroom presentation
  • VisualPlus: realistic visual enhancement, including exposure and reflection improvements
  • OEM-specific presets and image specifications
  • Configurable processing workflows

Distribution

  • API integration
  • FTP-based image export
  • DMS and inventory systems
  • Dealer websites and marketplaces

The exact integration, automation and governance capabilities depend on the agreed technical setup and are validated per project.

Business value

More Than Better Photos. A Stronger Digital Retail Network.

Protect Brand Perception

Extend centrally defined brand standards into the everyday photography of used, demonstration and other dealer-listed vehicles.

Improve Digital Retail Quality

Support a consistent, professional vehicle presentation across dealership websites and online sales channels.

Reduce Operational Complexity

Simplify photography requirements for dealerships and reduce repetitive manual editing and local configuration.

Accelerate Vehicle Readiness

Streamline the journey from vehicle photography to publishable inventory imagery.

Scale Across Markets

Establish a common visual baseline for international dealer networks while accommodating agreed regional requirements.

Continuous Improvement

Use agreed reporting, feedback and review processes to refine image quality and adoption over time.

“OEMs already define how their brand should look. autofox helps make those standards practical at the point of sale.”

Products

Two Different Needs. One Technology Platform.

Brand-aligned environments

StudioPro

Best suited when OEMs want a consistent showroom background and a centrally defined visual environment.

Examples

  • Branded virtual showrooms
  • Consistent dealership presentation
  • Standardized visual backgrounds

Authentic image enhancement

VisualPlus

Best suited when OEMs prioritize natural, authentic vehicle presentation while improving image quality.

Examples

  • More consistent exposure
  • Improved reflection handling
  • Realistic vehicle appearance
  • Preservation of visible vehicle imperfections

The appropriate product and configuration depend on the manufacturer's visual standards. Vehicle condition is never altered deceptively.

Collaboration models

A Partnership Model Built Around Your Network.

autofox supports several approaches to manufacturer collaboration.

A

OEM Standards Collaboration

Co-develop standardized photography and processing configurations aligned with the manufacturer's requirements.

B

Official Technology Validation

Establish an assessment and approval process for defined configurations or an OEM technology partnership, subject to manufacturer authorization.

C

Dealer Network Rollout

Support implementation across selected dealerships, markets or national dealer networks with an agreed rollout and onboarding approach.

These approaches can be combined.

Rollout

Start With a Pilot. Build a Scalable Standard.

  1. 01

    Discovery

    Understand OEM guidelines, objectives and existing dealer workflows.

  2. 02

    Configuration

    Prepare OEM-specific presets and sample outputs.

  3. 03

    Validation

    Review results with relevant OEM stakeholders and selected dealerships.

  4. 04

    Rollout

    Introduce approved configurations to the agreed dealer network.

  5. 05

    Optimization

    Review feedback, adoption and changing requirements.

Scope and pace are defined together with each manufacturer.

Let's Define the Visual Standard for Your Dealer Network.

Whether you want to harmonize vehicle photography, establish OEM-specific presets or explore an official technology validation process, we would welcome the opportunity to work with your brand and digital retail teams.

partner@autofox.ai